When Volcom was founded in 1991, it was the first company to combine skateboarding, surfing and snowboarding under one brand from its inception. This way of life influenced the anti-establishment style and attitude that defined a generation. The cultural phenomenon was best captured when Volcom released "Alive We Ride" in 1993: a film documenting the raw excitement and spontaneous creativity inherent to the lifestyle. Twenty-one years later, with the release of "True To This", Volcom again captures the energy and artistry of board-riding in its purest forms. Shot all around the world and showcasing iconic athletes, "True To This" is a tribute to the movement that inspired a generation and the people and places that embody that spirit today.
Ozzie Wright
Hunter Wood
Dave Wassel
Kyle Walker
Tai Vandyke
Nate Tyler
Grant Taylor
Balaram Stack
Ryan Sheckler
Mike Ravelson
Ben Raemers
Collin Provost
Chris Pfanner
Zac Normandin
Carlos Munoz
Pat Moore
Alex Midler
Alec Majerus
Jamie Lynn
Louie Lopez
Kawai Lindo
Johnny
Lazzareschi
Zeke Lau
Mark Landvik
Kaimana Henry
Terje Haakonsen
Nassim Guammaz
David Gonzalez
Mitch Coleborn
Dylan Alito
Pedro Barros
Caswell Berry
Gavin Beschen
Dan Brisse
Curtis Ciszek
Dane Burman
Parker Coffin
Andrew Doheny
Dustin Dollin
Yago Dora
Alain Goikoetxea
Chima Ferguson
Rune Glifberg
Tom Dosland
Dennis Busenitz
Dusty Payne