Nigerian Idol is the local version of the Idol series franchise. It is the second Idol franchise for the country as it was already part of Idols West Africa which was also shot and produced in Nigeria. The show started with its first season in 2010, the 50th anniversary of the country with the tagline Live Your Dream. Accept No Limitation. Auditions were open for every Nigerian between 18 and 28. The first season went on air in October 2010 and is shown on 15 different channels all across Africa. On March 27, 2011, 26 year old Oneyka "Yeka Onka" Gilbert Elizabeth Onwuka from Ohafia was announced the first Nigerian Idol ever over fellow competitor and favorite-to-win Naomi Ebiama. She was awarded the sum of 7.5 Million Naira, a recording contract with Sony, a car and an all expense paid trip to South Africa. Prior of receiving a Golden Ticket in Lagos Onwuka unsuccessfully auditioned on two other occasions for the show. For the creation of the winning song the two finalists collaborated with award winning producer Jesse Jagz.